6 Traits to Guess On by Chief Marketer / Occasion Marketer

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Tune in for a particular B-to-B version of our year-end development chat the place we sit up for 2025 and unpack the traits that may change the face of enterprise occasions within the new yr. On this candid video dialog, we’ll dive into the info, sentiment, know-how and cultural shifts driving the largest modifications in B-to-B occasions, and we’ll share dozens of takeaways together with:

  • Sensible makes use of for AI that may amplify attendee engagement
  • Contemporary methods—and causes—to leverage incentive occasions
  • Sensible price range methods for rising (and plateauing) budgets
  • Straightforward ideas for making your occasion accessible to neurodivergent audiences
  • Considerate methods to make occasions extra sustainable
  • New concepts to shake up how content material is delivered at occasions
  • Plus some recent year-end stats